The local economy is largely driven by sustainable real estate development, eco-tourism, agriculture, and equestrian industries. Unlike traditional suburban cities, Chattahoochee Hills was incorporated with a master plan designed to cluster development into hamlets to preserve 70% of the land as green space.
* **Serenbe**: This internationally recognized New Urbanism community is the commercial and residential hub of the city, housing boutique retail, wellness startups, and hospitality businesses. * **Agriculture**: Organic farming and local agriculture are significant economic drivers, with several working farms supplying local restaurants and farmers markets. * **Film and Entertainment**: The city's pristine landscapes and sprawling private farms (such as Bouckaert Farm) frequently serve as major filming locations for film and television productions, including Marvel Cinematic Universe movies.

