As of the 2021 UK Census, the built-up area of Stafford has a population of approximately 71,000, while the wider Borough of Stafford encompasses around 136,000 residents. The population has seen steady, moderate growth over the last two decades, driven by new housing developments and its appeal as a commuter town.
Demographically, Stafford is predominantly White British, reflecting the historical ethnic makeup of rural and county towns in the region, though it has grown increasingly diverse in recent years with growing Asian and Eastern European communities.
The town has a slightly older demographic profile compared to the national average, making it a popular location for retirees. However, excellent local schools and family-friendly housing also support a robust population of young families. The majority of residents identify as Christian, alongside a growing proportion of people stating no religious affiliation, in line with national trends. Education and employment rates in Stafford are generally higher than the regional West Midlands average.